WRITING PROGRAMS

News Release Program

Many public relations firms overlook the fact that news releases are meant to convey news, not hype. At HNCCMy, we first work with clients to determine what is newsworthy. Then, our excellent writing staff puts the news in the best possible light to ensure maximum attention and coverage. Since our launch we have written press releases that have grabbed the attention and reprinted in full of more than 60 countries (including Germany, France & Spain), More than 50 national newspapers (including Washington Post, New York Post, NY Daily News), More than 60 national trade publications/business journals (including city Business Journals Atlanta Business Chronicle & Pittsburgh Business Times)  & over 145 T.V. stations (including all Fox, CBS, ABC, CW affiliates in major markets).

 

We support our press release programs by proactively contacting key targeted press, and continuing to follow up by pitching unique angles and pursuing possible stories.

 

Case Studies

Our client's customers and partners often are their best advocates because they can offer a more objective, less biased viewpoint that carries weight with press, analysts and other potential customers. For this reason, LLEWMORC Agency seeks to maximize and promote customer and partner relationships. We help our clients capture and communicate their best customer stories in the most effective manner. Developing case studies for marketing and press purposes is an HNCCM core competency, one that gives our clients a competitive edge.

 

 

Bylined Articles

HNCCM understands that our clients do not always have the time or resources to put their thoughts into writing. At the same time, we have found that experts within our client companies have invaluable insights to share. We help our clients capitalize on their intellectual property by encapsulating their insights into articles submitted under our clients' bylines. Highly targeted and relevant, bylined articles are an effective communications tool that helps to establish our clients as thought leaders.

 

Newsletters

Newsletters are excellent tools with which to build relationships, create revenue opportunities, and educate your key audiences: employees, customers, prospects, partners, vendors, and others. Whether your mission is to inform, call to action, or drive revenue, HNCCM delivers the writing expertise, graphics capability, and strategic focus to create results-delivering newsletters that meet your objectives.