SOCIAL MEDIA MANAGEMENT PROGRAMS
Social Media Marketing & Management
SMMM has become an important part of most online marketing campaigns here at HNCCM. Its popularity has grown considerably the past five years creating a huge marketing opportunity for those who take advantage of this new form of advertising. It’s astonishing how many benefits some companies receive from social media, but we caution those considering it as part of their marketing strategy to learn how to use it effectively so that they can avoid the major pitfalls. For those who understand social media, it can be a powerful tool for both gaining and retaining clients, but at the same time, improper use can lead to dismal results and wasted money. Let us handle your SMMM from it inception to ensure it reaches it's intended audience. For more information on our SMMM products and services, please CLICK HERE.
Social Media Boot Camp
Every company today needs a social media strategy. HNCCM helps get you there with a Social Media Boot Camp designed to shape your use of Web 2.0 tools like blogs, Facebook and Twitter. We will assist you in matching your strategy to your goals, educate you on best practices and posting etiquette, and help you create the right voice for your social media outreach. We will also help you understand how to use these tools to build a community, why you should or should not have a corporate Facebook page, how and why to use Twitter hashtags (think #iPhone or #CES), what RT, @, and # mean in Twitter-speak, how to get your message across without making the mistake of being obviously promotional and much more.
And remember: we practice what we preach. We are bloggers, Twitterers and Facebook users too. We share what we have learned, both in-house and in working with clients, to help you incorporate social media into your overall public relations campaign. The rules of the Web 2.0 road for business are still being written, but we have got our hands firmly on the wheel to steer you in the right direction.
Social Media Marketing Plan
A social media marketing plan is the summary of everything you plan to do and hope to achieve for your business using social networks. This plan should comprise an audit of where your accounts are today, goals for where you want them to be in the near future, and all the tools you want to use to get there.
In general, the more specific you can get with your plan, the more effective you’ll be in its implementation. Try and keep it concise and don’t make your social media marketing strategy so lofty and broad that it’s unattainable. This plan will guide your actions, but it will also be a measure by which you determine whether you’re succeeding or failing at social media. You don’t want to set yourself up for failure from the outset. At HNCCM, we use 6 proven steps to create your marketing plan and reach your social media goals.